Samsung co-CEO DJ Koh told a group of reporters that he committed a mistake by pushing the Galaxy Fold before it was ready .Thus the shipment of the smartphone was eventually delayed.He addressed the embarrassment to the media.He said it was due to the design flaws in the design of the smartphone. He accepted his mistake and said he pushed the product before it was ready to be distributed.
“I do admit I missed something on the foldable phone.But we are in the process of recovery. At the moment, more than 2,000 devices are being tested right now in all aspects. We defined all the issues. Some issues we didn’t even think about.But thanks to our reviewers, mass volume testing is ongoing.”
Samsung’s Galaxy Fold was the first major release of a foldable smartphone.Samsung projected to launch it in April .Many reviewers and testers noticed a few design errors .They concluded that the screen could be easily destroyed,either by Debris or by User Error.It has a display cover that was too easy to peel off and gaps.It allowed debris to get behind the foldable screen .It could break the sensitive panel of the phone.
Samsung has still not disclosed the day of it’s launch.It still has to announce a new launch date.This is not a good news for the buyers who bought it for $1980.
On asked about a release date Koh said,”Give us a bit more time.It is in due process”.Another Samsung Executive said that most of Samsung Galaxy Fold Display Problems have been ironed out.He expected the product to be launched soon and hit the markets.
Samsung Fold embodied Innovation and is supposed to shake up the Smartphone Market.The Foldable design is a noval concept and is yet to be experienced by the Users.It was created in response to the iterative designs in the market.
Another interesting thing Kohl said that Samsung may perceive Foldable Smartphone as temporary.
“Foldable will last a couple of years. Another form factor is a possibility, but I will say that once 5G and the internet of things are available, we must think rather than smartphones, we must think smart devices. Smartphones may decline but new devices will emerge.”
The current situation with Samsung Fold is very interesting to see.How will the Tech giant respond to the recent setbacks is a major question.The major concern is about the trust of it’s customers.It will be interesting to see the new Folding Revolution in the Smartphone Market.